In Soviet Russia, Apple EA-ts You!
A one-liner in yesterday's Financial Times has arguably the biggest fish in the gaming pond being eyed as a snack by an even bigger fish:
Adami noted that there is chatter that Apple (AAPL Quote) is eyeing Electronic Arts(ERTS Quote) as a takeover target.
Adding some weight to the speculation is Apple's recent hiring of some gaming executives and specialists, including former Xbox Europe "senior director of insights and strategy," Richard Taversham, and GameCube GPU creator Bob Drebin, lately chief technologist at AMD's graphics group. Also chip designer Mark Papermaster, formerly of IBM, who recently became head of Apple's iPod business.
Of course, with all of the money pouring into iPhone and iPod touch games, these hires don't necessarily reflect anything other than Apple's recognition of the incredible value of iPhone/iPod Touch games - then again, so would an acquisition of EA.
'Fast Money' Recap: Does the Rally Have Legs? [FT via GP]
tiny dancer
Posted to Hot Stuff, Miscellany on 5 May 2009
· Comments (4)
Other stuff like this: acquisition, apple, EA
Oh please god no. >_
Yeah, right. "Stories" like this are a dime a dozen.
Apples eating EA's, Very scary indeed. Im sure we've all been waiting on Apple to strike at the gaming indusrty in full force, well it seems they may be twitching ther tail, and scratching the carpet in preperation.
And here's my passing thought, EA's always been sooo terrible with PC drivers for ther games. Would this be a 'fun' quirk to keep should a takeover occur?
It would certainly strain Apples elitist style, being all gamernicient and everything. EA seems to like to be 'friends' with all of the hosting hardwares (yes even PC, even though its funky sometimes) but not so friendly with the other devkids in the sandbox (unless they magically placed them on thier payroll)(before blood was shed)(or tax leaks, or whores fell out of the closets...).
okokok, so a positive thought on said possible AppleEA-o-rama, Apple is VERY nitpicky, and this could bleed over VERY well into EA's patchwork style releases. Allow me to explain. Apple updates, EA updates. Apple updates THOROUGHLY, EA updates when it genetailia pops out cause it only used tape to hold it all in instead of working it all into the structure of the whole entity of its being. 'it' could be anything, and for now a Hello Kitty Pushie should suffice, just for starters.
Scary. so's the post, but stranger things have happened.
Great, now when I try to play an EA game it'll first ask me to download Itunes/Quicktime/MobileMe/Safari and whatever new program Apple is peddling in order for it to work correctly :-(