Bioshock 2: Sea Of Hype (And Dreams)
Frankly, I'm a little shocked I did not realize this was going to be happening so soon. Bioshock 2: Sea of Dreams is coming out later this year, and the marketing juggernaut has started smashing its way through the streets. What is it doing? Well, viral campaigning of course!
2k Games has snuck this poster on a few telephone poles, pointing to a webpage. The webpage has some cryptic information: a big daddy doll, a newspaper clipping, a map, some diary entries... you know, the usual stuff to get people talking. It's all very mysterious.
Now all we have to do is wait for the game to come out. In the mean time, be sure to check out 2k's non-information.
There's Something In The Sea [Official Site]
[via Kotaku, image of poster by Kotaku reader Dominique]








"The Guard"? I think they must have meant the Gardai (Irish Police Force) there.
Let it begin! :)