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PETA, Samba de Amigo, & Chimpanzee 'Actors'

I know what you're thinking - "Tiny, this is no day to be making a festive bestiality joke, you should be out there making your voice heard!" Well, you'd be half right. Trouble is, there's no joke - PETA was quite upset at SEGA for using live chimpanzees in this seemingly harmless advertisement.

However, after the PETA treatment, SEGA succumbed to guilt faster that Fruit Brute at last year's Yom Kippur party:

After learning that SEGA used a real chimpanzee in an online video promoting Samba De Amigo... we contacted the company.

We explained how involuntary chimpanzee "actors" are taken away from their mothers when they are just a year or so old and forced to perform confusing and repetitious tricks. We also explained some of the horrible methods that chimpanzee "trainers" use, such as electric shocks with shock collars and prods, isolation, beatings with sawed-off pool cues and slapjacks, and food deprivation. Then, at the ripe old age of just 8, the chimpanzees reach puberty and their showbiz careers are over--and they end up being dumped at dismal roadside zoos or sold to laboratories for experimentation.

Faster than you can mangle a Metallica song on Guitar Hero, SEGA pulled the video from its site and promised to keep all great apes out of its ads!

Looks like PETA knows how to make funny with the games. If only they knew how many animals were massacred in the making of Guitar Hero!

PETA Tosses Sega a Bone After Samba de Amigo Ad is Yanked
[GamePolitics]

8 Comments

hephaestus said:

Oh, and here I thought they were going to make a crack about samba de amigo being cruel treatment. But I wonder, does PETA know this particular chimpanzee's acting training? I mean, she could have studied anywhere…without shock collars. And who knows, maybe when she's 10, she'll make a comeback in a film where she plays a bed-ridden sister to her on-and-off camera nemesis.

…It could happen.

Bearfamily said:

Why do people pay attention to them? Honestly shame on Sega for validating these nut-jobs with a response.

I third that POV. I think that PETA makes some pretty outrageous claims that they apply to every situation. I would like to think that they are not still using chimpanzee training statistics from the 1930's Circus Association. D:

If I were not a vegetarian, I would eat monkey in protest of this protest!

Neo said:

Giving airtime to these terrorists should be a federal offence.

If I had my way, I'd have them jailed.

TheBizcuit said:

I know we collectively hate PETA, but that shouldn't rob EVERY position they take of its authority.

Sarah said:

@stellarvelocity: I bet Yoko Ono would help you eat the monkey.

Drama said:

I'm vegan and an ex-PETA supporter. They have now 100% lost my respect. Things went downhill fast for them.

Ignore the actual issue... said:

..which IS animal cruelty. Nice.

Nevermind who actually made the call \ blew the whistle on vile practices, the REAL ISSUE here is protecting those animals that cannot defend themselves...

Attacking PETA is'nt helping folks. "Enjoy" your steak.

And girls who like girls who like rumble packs!

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Recent Comments

Ignore the actual issue... on PETA, Samba de Amigo, & Chimpanzee 'Actors': ..which IS animal cruelty. Nice. Nevermind who actually made the call \ blew the whistle on vile practices, the REAL...

Drama on PETA, Samba de Amigo, & Chimpanzee 'Actors': I'm vegan and an ex-PETA supporter. They have now 100% lost my respect. Things went downhill fast for them....

Sarah on PETA, Samba de Amigo, & Chimpanzee 'Actors': @stellarvelocity: I bet Yoko Ono would help you eat the monkey....

TheBizcuit on PETA, Samba de Amigo, & Chimpanzee 'Actors': I know we collectively hate PETA, but that shouldn't rob EVERY position they take of its authority....

Neo on PETA, Samba de Amigo, & Chimpanzee 'Actors': Giving airtime to these terrorists should be a federal offence. If I had my way, I'd have them jailed....

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