Wii, DS Controls Earn Nintendo Another Emmy

The rewards just don't stop for the Wii and the DS. The two systems have earned an Emmy for their revolutionary controls. The award was presented on January 7 at the Technological & Engineering Emmy Awards for the Wii's motion sensing and the DS's unique dual displays and touch screen. In 2007, Nintendo received an Emmy for its invention of the plus shaped D-pad. That certainly did change the way we controlled video games and many other devices.
That's about all there is to report on this subject, but if you have a thirst for some great PR Kool-Aid, make the jump. In the meantime, I'm going to fantasize about steering Mario Kart with the Wii Wheel.
Jan. 8, 2008
Did You Know? Remarkable Wii and Nintendo DS Controls Earn Nintendo a Second
Emmy Award
For the second year in a row, the National Academy of Television Arts &
Sciences has honored Nintendo with an Emmy® Award for excellence in
engineering creativity. The groundbreaking Wii™ system was recognized for its
innovative motion-sensing controls, which have attracted a broad range of
nontraditional gamers and veteran players alike. The award also recognized
Nintendo DS™ for its pioneering touch-screen control scheme and distinctive
dual-screen display, both of which helped to make it the nation’s top-selling
game system of 2007.
Presented in Las Vegas at the annual Technological & Engineering Emmy Awards
on Jan. 7, these latest honors set the stage for even more exciting control
innovations from Nintendo in 2008. A forthcoming Mario Kart™ racing game for
Wii will be packaged with a wireless Wii Wheel™, while the hotly anticipated
Wii Fit™ will keep players more active than ever with the extraordinary Wii
Balance Board.
“The pioneering interfaces for Wii and Nintendo DS reflect our long tradition
of seeking new ways to enhance the gaming experience for users at every
level,” said Don James, Nintendo of America’s executive vice president of
operations. “We’re grateful for this award and thank the academy for honoring
us a second time.”
Nintendo previously received an Emmy in 2007 for its invention of the plus-
shaped D-pad, which radically changed how people interact with their video
games and, by extension, their televisions.








It took them until 2007 to realize there was a plus-shaped D-pad?
Apparently or perhaps they felt they should be recognized for it?